Business

Do We Really Need Billionaires?

There are nine zeroes in the number one billion, it looks something like 1,00,00,00,000. According to Google; It takes approximately 79...

Explained: FinCEN Files

This month, International Consortium of Investigative Journalists (ICIJ) revealed it received more than 2,100 documents of suspicious...

Explained: Paytm vs. Google

On Friday, Goggle barred Paytm from Play Store on the grounds of violating the store’s gambling policies. It was restored within few...

Breaking Down The Rolls-Royce Re-brand

A recent brand update by the British Luxury car company Rolls-Royce sparked reactions all across the world. Here’s our breakdown of how...

Re-Branding In The Internet Age

From companies pumping millions into agencies to make the best advertising strategy to having an in-house online PR team; the marketing...

Rebranding Stories: A Success!

The following stories are of age-old brands who ventured into rebranding after facing a stifle in the market. They had to reinvent...

Will Tiffany survive after LVMH called off the deal?

On Wednesday, LVMH called off the biggest takeover of the global luxury industry – a $16 billion deal complying the acquisition Tiffany....

How To Rebrand: Strategies And Tips

Rebranding can be scary for a company but it is necessary to keep up with the unstoppable market and growing times. To rebrand is to...

What is Rebranding?

Just like change is necessary for an individual to grown and evolve, so rebranding for the betterment of a company or an organisation....

The Art Of Rebranding

For most business, rebranding is a major step in keeping up with the times, engaging with their consumers, or simply giving the existing...

Ease Of Doing Business Rankings - 2020

Andhra Pradesh beat the state positioning for the ease of doing business, followed by Uttar Pradesh, which hopped up 10 positions,...

How Tulips Became More Expensive Than a Villa: Economic Bubbles

Among other firsts in the world, the Dutch gave the economy it’s first ever economic bubble for a flower bulb or more famously known as...

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